Reinvention over perfection. Inspiration without replication. Kindness over cruelty. Unsubscribe from beauty telling you to be pretty. Be whatever you want to be. Created in in Southern California by two makeup aficionados who were tired of the same old pink and red cosmetic shades that dominated the s market, Urban Decay cosmetics are for consumers who want something a little different. The core principles of the Urban Decay brand are inspiration without replication and reinvention over perfection.
While the first iterations of the Urban Decay cosmetics range were focused on introducing new shades of eyeshadow, nail varnish and lipstick to the market, today Urban Decay is just as popular for their nude shades as they are for their bold colours. Whether you're looking for a makeup brand to emphasise your own natural beauty or one that can help you to express your individuality, Urban Decay cosmetics can help you to be whatever you want to be. Shop for ethical beauty that's designed for individuals at our online Urban Decay store today.
With a beautiful selection of foundations, concealers, setting sprays and primer potions, Urban Decay can help you build perfectly even coverage for a flawless look everyday. So if you're looking for perfect canvas for brighter makeup, try Urban Decay. Open up your eyes to world of new and stunning Urban Decay products to beautify your eyes. With bright eye pencils, false eye lashes and glitter eye liners, urban decay is guaranteed to make your eyes sparkle! Urban decay are constantly developing innovative formulas and products.
They've created a number of beautiful lip pencils to really outline your style and high gloss lip colours for everyday of the week. So go ahead and get the perfect pout with the Urban Decay Lip Collection.
Get professional control when appyling your make up with Urban Decay brushes. Famous among makeup artists and known for their accuracy and precision Urban Decay makeup brushes are guaranteed to give you a flawless, beautiful finish. Subtotal: items in your basket. You are already signed up to our email! Home Brands Urban Decay. Urban Decay. Urban Decay - About the Brand Badass cruelty-free, high-performance makeup. Shop Now. Urban Decay results. Become exactly who you want to be with Urban Decay cosmetics Created in in Southern California by two makeup aficionados who were tired of the same old pink and red cosmetic shades that dominated the s market, Urban Decay cosmetics are for consumers who want something a little different.
Read More. Move to Wishlist Save to Wishlist. Discount has been applied to the RRP. Offer valid for a limited time only. More Colours. Coming Soon. Urban Decay Naked 3 Palette. Urban Decay Eyeshadow Compact 1. Anti-Aging Eyeshadow Primer Potion. Vice Hydrating Lipstick. Naked Honey Eyeshadow Palette. Hydromaniac Glowy Tinted Hydrator Foundation. Naked Reloaded Eyeshadow Palette. Subversion Lash Primer.
Stay Naked Correcting Concealer. Sin Eyeshadow Primer Potion. Perversion Waterproof Liquid Eyeliner. Eden Matte Eyeshadow Primer Potion. Perversion Waterproof Mascara. Grindhouse Double Barrel Sharpener. Travel Size Perversion Mascara. Vice Plumping Shine Lip Balm. Heavy Metal Glitter Eyeliner. Stay Naked Face and Lip Tint. Naked Heat Eyeshadow Palette. Find a Store. Gift Cards. Sign In.
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